Daily brand mentions digest
Every morning, get the X/Twitter mentions worth replying to, grouped by sentiment.
Daily at 8:00 AMMonitoring Emailed to you
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Works with
The instructions
Every morning, use my Twitter connection to find what people said about us on X in the last 24 hours. Search for mentions of our brand and key terms — replace these with your own: - "Acme" OR @acmehq OR acme.com - "Acme CRM" OR "AcmeCRM" Pull every matching post from the last 24 hours (skip our own account's posts and obvious spam/bots). For each kept post, note the handle, follower count if available, a one-line summary, and the link. Then group them by sentiment into three buckets and sort each by reach (followers) descending: - "Reply now" — questions, complaints, or buying signals where a fast human reply matters most. Lead with these. - "Positive / amplify" — praise and shout-outs worth a like or quote-retweet. - "Just FYI" — neutral or passing mentions (give a count plus the 2–3 most notable, not the full list). For each post in the first two buckets, add a one-line suggested angle for the reply (don't draft the full tweet). Keep the whole thing skimmable — short lines, no preamble. If there were no mentions worth flagging, say "No mentions worth a reply today" in one line.
What a run emails you
Brand mentions — 30 Jun 2026 Reply now (2) • @devops_dana (8.4k) — "anyone got Acme CRM talking to Hubspot? docs are thin." → point to the integrations page. (link) • @rin_builds (1.2k) — "Acme billed me twice this month, support ghosting me." ⏰ → apologize, pull them to DM. (link) Positive / amplify (2) • @samkho (22k) — "switched to Acme CRM, setup took 10 min. wild." → quote-retweet. (link) • @nadia_ops (900) — "Acme's new digest feature is exactly what I needed." → like + thanks. (link) Just FYI (6): 4 neutral name-drops in tool roundups, 2 "vs competitor" comparisons. Most notable: @stackdigest newsletter listed us in "tools to watch". (link)
How it works
- Attach your Twitter connection and the agent searches X for your brand terms over the last 24 hours — it only uses the access you granted, and never posts.
- It filters out your own posts and obvious bots, then groups what's left by sentiment so the replies that matter rise to the top.
- Keep "Email me the result" on and the digest lands in your inbox each morning at 8am.
Make it yours
- Swap the brand and key terms for your own — handles, product names, common misspellings, or a campaign hashtag.
- Tighten the "Reply now" rule to only flag complaints and buying signals, or widen it to catch competitor comparisons.
- Run it twice a day if your mentions move fast, or ask it to drop the digest into Slack instead of email.
Run “Daily brand mentions digest” on autopilot
Copy it to your account, tweak the details, and it runs daily at 8:00 am.
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